Sheth Naturals has become Kenya’s and East Africa’s leading manufacturer of natural hair and skin care products. Their products are extracted from naturally occurring sources, majorly plants and are famed for top-notch quality and safety. Their emphasis has been on consistently supplying the market with quality products and improving on their formulations by making them more responsive to client needs. This has earned them trust among the natural lovers in East Africa, and especially their country of operation, Kenya.
Mizizi, one of Sheth Naturals’ ranges comprises of 100% pure natural products, mostly cold-pressed oils and butters from plants seeds, fruits or roots, as well as other plant extracts such as rose water, vegetable glycerine, aloe vera gel and bentonite clay. Bentonite clay is a product of volcanic action that is used as a detox for hair and skin, as well as a purifier for water. The plant extracts are obtained by mechanical means, preserving all the benefits. These natural extracts have a shelf life of about 2 years and most of them are safe for consumption.
Sheba, Sheth Naturals’ second range of products is a product line dedicated to hair care. It is especially suitable for natural hair, relaxed hair, texturized hair and also dyed hair. The Moisturizing Shampoo Bar was their first product on this range. It is hand-crafted and contains 100% organic ingredients. It works as a great Do-It-Yourself product for home washes as well as for those among the natural community that prefer to carry their products to the salon. It smells divine and is so attractively packaged. This product can be used by both babies and adults and is superb at clearing build up on dreadlocks, sisterlocks and even temporary locks. The Moisturizing Anti-breakage Deep conditioner, the second product on this range is a balanced moisture and protein deep conditioning treatment that can be used on every wash day to replenish the hair’s lost moisture and protein. Sheba also has the Instant Conditioner, a great conditioner for detangling and for co-washes. It is a darling of many mothers who want to cut detangling time on their babies as well as for anyone taking down braids, twists or any other protective style. Swimmers and gym lovers also love this product as it is great for co-washing daily. The wash and Go Gel, is a styling gel with diverse use, from making great wash and go styles, hence its name, sleek bridal updos, straw sets, finger coils, comb coils, twists and twist outs. The Curl crème is a beloved product by many who love their styles bouncy and moisturized. It is a great product for twists and twist outs, Braids and braid outs, flexi-rod sets, roller sets, styling an afro, and for generally just applying after wash day to keep the hair’s moisture locked in. It contains many oils, something that is very beneficial in preserving moisture on the hair strands.
The world is actively shifting from synthetic-based products to natural products on account of health. Over the years, discoveries have been made that some synthetic products are carcinogenic while others fail on the test to promote moisture content on African hair, which is highly dependent on moisture to remain elastic and healthy. Some ingredients found in synthetic hair products, such as parabens, phthalates, fragrance, Monoethanolamine (MEA), Diethanolamine (DEA), Triethanolamine, benzene and formaldehyde have been categorized as potentially carcinogenic. This explains the rising rate of cancer in the general population as with repeated use, they may trigger the process of cancer cells formation. Others are harsh and strip hair of its natural moisture and oils or block the hair from absorbing moisture hence suffocate it, such as sulfates, silicones, mineral oil, petrolatum and alcohols, just to name a few.
When used for skin care, Mizizi products nourish the skin while conferring natural benefits. The skin is not impermeable to the things applied on it. Carrier oils such as jojoba oil, argan oil and gels like aloe vera, are capable of deeply nourishing the skin and repairing already existing damage, giving back its soft, supple and plump feel.
Skin conditions such as eczema, acne, stretchmarks, psoriasis, fungal infections and wounds in general, are easily managed by natural oils and butters. Butters like mango butter, shea butter and cocoa butter help in reconstructing broken skin layers due to dryness. They also form a protective film on the skin, blocking escape of moisture, therefore keeping the skin moisturized for longer.
The full potential of natural products for skin care, has not been exploited. Much more research is ongoing, but there is clear indication that the future of skin care is in the natural world. The earth is capable of bringing forth nourishment to sustain that which was created from it, your skin. Enjoy the ride in the natur